Our 7 Steps to Selling Your Home

Want your home sold? Well, you’ve come to the right spot. Turns out our team here knows a thing or two about what it takes to sell a property in a competitive, booming real estate market like Calgary’s. Averaging almost 2% more residential home sale price than the Calgary Real Estate Board average for the past nine years, you could say we’ve learned a few things along the way. This is post is a must-read if you’re looking to sell your home. Follow these seven steps and you’ll be well-prepared to make that sale:

1. Attention to Detail

The first step in evaluating and pricing your home is to pay careful and unmatched attention to detail. How do you do that? Take my team for example. When a client comes to us ready to sell their home, before we draft up the property listing there’s a bit more research we need to do. We go beyond just honing in on your property - we tour other properties for sale in your neighborhood to better identify the true value of your home and the unique selling features that make it stand out amongst the sea of listings.

1. Pre-Listing Overview

Uncover all the leaks, cracks or defects that can occur over the lifetime of property by conducting a comprehensive pre-listing process and home inspection report. My team will do this for every one of our clients so we can uncover any potential problems early, giving them the time to make any repairs or provide full disclosure to potential buyers; saving them from any legal trouble that could result otherwise.

1. Walk-Thru Ready 

This is your home’s moment to shine - no corners should be cut when it comes to your home's showing potential. Would you be impressed if you went to view a home that wasn’t cleaned from top to bottom? I didn’t think so. When it comes to giving my clients the best chance at selling their property quickly and headache-free, my team provides complimentary, professional cleaning services that polish their home so it will shine its brightest. Yes, this includes carpet cleaning (no cutting corners, remember!). 

 

1. Essential Property Documents

This service as mundane as it sounds has truly been one of the most beneficial for my clients. 

Laser-accurate, insured residential measurements include nearly everything you need to get your listing up, fast. A time-consuming, and often difficult task for those unfamiliar with taking home measurements helps provide proper certainty, and a true 2D rendering that more and more buyers are requesting, especially to Calgary’s vast out-of-region buyers market. All at zero cost and effort to the homeowners. 

1. Stage Your Home

Most buyers form an opinion on a home within the first 7-10 seconds of arriving. Staging your home means more than clearing clutter and tidying up. It’s taking your house to a new level, by incorporating new props, moving around furniture, and adding a coat of paint, which can make the house appear bigger, brighter, and cleaner. Staging your home is an excellent opportunity to create a warm, inviting atmosphere so that potential buyers can picture themselves living in your home. My skilled support team understands how important this is, and has helped our clients create the best first impression possible for when their house hits the market. You can bank on these expert services to deliver reliable, and surprising ROI.

1. Professional Photography

Professional photography and videography will capture the maximum appeal of your home, and provide you with high-quality assets, which are a must-have, in a market where over 96% of buyers are now searching online first. Going that extra step can make all the difference in how your house is perceived online. Elements like lighting, angles, time of day, and the weather need to be taken into consideration when it comes to a professional portrayal of your home. Remember - you’re selling a commodity, and with selling, you need to ramp up your marketing. 

1. Get Your Property Seen!

For your house to sell, it first needs to get seen. This starts with marketing. Strategic marketing is well-thought-out to get the right eyes on your property utilizing online portals and print listings. When it comes to getting our clients’ properties seen, we develop a custom-designed multi-channel marketing strategy that uses the best online conventional methods to ensure their home sells.

I invest more in my clients and their property because I understand that’s what it takes to get you top dollar. Contact us to learn more about this customized approach to marketing your home.